Manthan
- Measurement
Social listening vs AI citation tracking: what each one actually measures
Social listening measures what humans say about you. AI citation tracking measures what engines quote. The two disagree, and here is why, and which one to use when.
- Measurement
Best AI citation tracking tools in 2026: 11 compared on price, engines and off-site coverage
Eleven AI citation tracking tools compared on published price, the engines you actually get at that price, check frequency, and whether they attribute citations to creators. Verified against vendor pages, 18 August 2026.
- Playbooks
Briefing creators for citations, not impressions
A creator brief built for AI citations, not views. The anchor-claim template that gets your product quoted by ChatGPT, Perplexity and Google AI Overviews.
- How AI cites
G2, Capterra and review sites: how AI reads your listings
Review platforms appear in 34.5% of AI Overviews, and five of them take 88% of those citations. Their traffic collapsed. Their influence didn't.
- How AI cites
How Perplexity decides what to cite
Perplexity cites more sources per answer than any other major engine and searches the live web every time. What it does not do is prefer fresh content, whatever you have been told.
- Playbooks
How to get cited on Reddit by ChatGPT (without getting banned)
Reddit is the most-cited single domain in AI answers. Here's how to get cited on Reddit by ChatGPT and Perplexity: the disclosure rule, the format, and how to avoid a ban.
- Measurement
Citation vs mention vs brand mention: the definitions that matter
A citation, a mention and a brand mention are not the same thing in AI search. Here's what each means, what each proves, and why only one survives scrutiny in a report.
- Off-site GEO
What is off-site GEO? (And why your AEO tool can't see it)
Off-site GEO is the practice of measuring whether AI engines cite the Reddit threads, reviews and creator posts about you: content your AEO tool can't crawl.
